We use cookies, similar technologies and tracking services

This website uses cookies, similar technologies and tracking services (hereinafter referred to as “Cookies”). We need your consent for Cookies, which not only serve to technically display our website, but also to enable the best possible use of our website and to improve it based on your user behavior, or to present content and marketing aligned with your interests. For these purposes, we cooperate with third-party providers (e.g. Salesforce, LinkedIn, Google, Microsoft, Piwik PRO). Through these partners you can also receive advertisements on other websites.
If you consent, you also accept certain subsequent processing of your personal data (e.g. storage of your IP address in profiles) and that our partners may transfer your data to the United States and, if applicable, to further countries. Such transfer involves the risk that authorities may access the data and that your rights may not be enforceable. Please select which Cookies we may use under ”Settings”. More information, particularly about your rights, e.g. to withdraw consent, is available in our Privacy Policy .

Settings

Only technically necessary Cookies

Accept everything

Below, you can activate/deactivate the individual technologies that are used on this website.

Accept All

Essential

These Cookies make a website usable by providing basic functions such as page navigation, language settings, Cookie preferences and access to protected areas of the website. Cookies in this category additionally ensure that the website complies with the applicable legal requirements and security standards. Owing to the essential nature of these Cookies, you cannot prevent their use on our website. Details about these Cookies are available under 'More information'.

Functionality and personalization

These Cookies collect information about your habits when using our web pages and help us to enhance your user experience by tailoring the functions and attractiveness of our web pages based on your previous visits, location and browser settings. They also enable access to integrated third-party tools on our website (e.g., Microsoft Azure for single sign-on authentication). This can involve transferring your data to the United States (for information on the risks involved read Clause 1.5 of our Privacy Policy). If you refuse these Cookies, you might not be able to access the full functionality of the website. Details about the tools we use are available under 'More information'.

Analysis

These Cookies are used to compile basic usage and user statistics based on how our web pages are used (e.g. via Google Tag Manager, Piwik PRO). If you accept these Cookies, you simultaneously consent to your data being processed and transmitted to the United States by services such as Salesforce Pardot (for information on the risks involved read Clause 1.5 of our Privacy Policy). Details about the tools we use are available under 'More information'.

Marketing and social media

These Cookies help third-party sources collect information about how you share content from our website on social media or provide analytical data about your user behavior when you move between social media platforms or between our social media campaigns and our web pages (e.g., LinkedIn Insights). Marketing Cookies from third-party sources also help us measure the effectiveness of our advertising on other websites (e.g. Google Ads, Microsoft Advertising). We use these Cookies to optimize how we deliver our content to you. The third-party sources and social media platforms we use can transfer your data to the United States (for information on the risks involved read Clause 1.5 of our Privacy Policy). If you accept these Cookies, you simultaneously consent to your data being transferred and processed as described above. Details about the tools we use and our social media presence are available under 'More information'.

More information

Save Settings

View over the city of Casablanca

South Korea meets Marocco

For carmakers, North Africa is an interesting emerging market. They are building new plants – with Dürr providing some of the painting technology. Construction sites need project experts who are willing to immerse themselves in another culture and take the helm. Mi Hyang Shin works for Dürr in the South Korean city of Seoul – at least in theory. However, for a year and a half she turned her life upside down and gained some of her most interesting experiences in Morocco.

 

Ms. Shin, how did you come to work in Morocco?

It has always been my wish to work abroad. I am intrigued by other cultures and people. And then an order came in for a paint shop for a South Korean carmaker in the Moroccan city of Kenitra. When I was asked if I could see myself supporting the site manager locally, I seized the opportunity.

So you said yes without any hesitation?

Well, I did need a bit of time to think about it – this was definitely out of my comfort zone. Moving to a different country for work was already very exciting – and even more so as a woman in a male-dominated job. Not only did I have to find my bearings in a city I wasn’t familiar with, I also had to hold my own in a new environment.

How did you plan your stay in Morocco from South Korea?

Dürr helped me sort out important organizational tasks, such as finding somewhere to live and applying for a visa. Our personnel department was always a good port of call.

Was the job how you had imagined it to be?

(Laughs) Well, not quite. Since the site manager was unable to take on his position, I stepped in and suddenly found myself being site manager with everything that goes with it.

Did you notice any differences in the working methods?

I really had to get used to suppliers being more laid back about deadlines. I got quite stressed about this at first, but it improved over time.

What are your best memories?

We had an incredible team spirit – together, we found a solution for every problem and every change of plan. You don’t find colleagues like that everywhere. And the best moment of all was when the first painted car left the finished plant. I won't forget that feeling for a long time.

Mi Hyang Shin has been working as a paint shop engineer at Dürr in Seoul since 2014. She went to Morocco for one and a half years and took over as site manager for the assembly and commissioning of a new paint shop.

How did you get on in a culture you weren’t familiar with?

I was a bit worried initially. I had hardly come into contact with Islamic culture before I went out there. But my local colleagues made it easy for me. Thanks to their open and helpful approach, I quickly felt at ease. I tried to learn at least a few words of Arabic and French, which was very helpful. I then found a local language teacher, who also helped me immerse myself a bit into Moroccan culture. I even attended a traditional wedding, which was an unforgettable experience. We celebrated until the early hours, and the bride and groom changed their outfits about five times. In South Korea, the whole wedding is over within an hour.

It sounds as though you made some good friends!

Yes, definitely. Even though I really missed Seoul, it was a weird feeling to be leaving Kenitra again after a year and a half; it had become a second home to me. I am still in touch with my Moroccan friends and always look forward to visiting them when I am there, as was the case just recently.